Yogi Bear’s Jellystone Park Camp-Resorts, with over 75 locations in the U.S. and Canada, set an all-time revenue record in 2022, boosted by an increase in both same-park sales and new locations.
Over the last two years, revenue at the average Jellystone Park location has grown by 55%, with average park sales now topping $3 million.
“At the time, 2021 was by far the brand’s biggest year ever,” comments Rob Schutter, president of franchisor Camp Jellystone. “Continuing to grow same-park sales in 2022, especially during such a challenging environment, was a major
accomplishment.”
A total of nine new Jellystone campgrounds opened in 2022 with locations in Maine, Michigan, Illinois, New Jersey, New York, Ohio, Texas, and Virginia.
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